If you’re a small business owner, then you likely know the value of custom shipping boxes in marketing and customer satisfaction. Setting your company apart from the sea of brown boxes flooding the modern customer’s doorstep will help maximize return on investment, increase brand awareness, and improve brand loyalty. But how should you customize your shipping boxes for maximum effectiveness? When it comes to creating custom packaging boxes that wow, there’s no more modern trend than the black shipping box.
Why use black shipping boxes?
Black is a color that makes a statement and exudes luxury. It tells customers that you’re high-end and worth the money — purchasing from you is an investment in excellence. It’s a color that works across virtually all industries and pairs well with virtually all branding and logos. When customers come home to their porch of brown boxes, the sleek and chic black mailer box waiting for them will instantly stand out and build excitement. In the modern-day, the unboxing experience cannot be undervalued.
When to use black shipping boxes
One of the biggest advantages of black shipping boxes is how universal they are. Every company can create custom black wholesale boxes that suit its branding while providing a more elevated customer experience. For an extra layer of luxury, you can create black mailer boxes, a style of box that folds in on itself and can be printed on both sides with full-color graphics. You can pair them with custom inserts for a secure mailing solution that all customers will be pleased with. If a mailer box doesn’t suit your needs, you can also create a black shipping box, tray box, retail box, and more — whatever you need to best fit your unique product.
When NOT to use black shipping boxes
There are always one or two downsides to any custom box choice. When it comes to black shipping boxes, their biggest flaw is that the black can become noticeably scuffed in transit, depending on the material chosen. Darker or multicolored logos can also struggle to stand out when printed on black shipping boxes, though this is an issue that can simply be fixed with the use of a sticker label rather than printing directly on the box.
Are black shipping boxes more expensive?
Luckily, these luxury-looking boxes don’t come with a luxury price tag. Black boxes in and of themselves don’t cost any more than other colored boxes. Variation in the price will come down to the size, style, printing method, and quantity chosen. If you have a set budget that you need to stay within, Build A Box’s design experts can help you create a box that works for your functional needs and your budget.
To get started building your own custom black shipping box, check out Build A Box’s online design tool. You can also give us a call at (888) 406-1610 or fill out our online contact form to speak with one of our design experts and receive personalized assistance. We’re always happy to answer any of your questions and provide a free quote for a range of quantities. No minimum order quantity is required!