Although custom retail boxes are slightly more expensive than standard box packaging, they provide numerous benefits for businesses across all industries, making them a worthwhile investment for your products. Whether you sell food products, tech, beauty supplies, or any other popular retail item, custom wholesale boxes can be designed to help your particular products stand out on the shelves and secure repeat customers. If you’re unsure of where to start with custom retail boxes, here are a few tips to help you choose which wholesale boxes are best for your unique industry.
Food & Beverage
The food and beverage industry is one of the most profitable in the world — and also one that relies the most on packaging and marketing. Even if your food or beverage product is one of the best-tasting on the market, you still need to get people to buy it before they try it. Eye-catching custom packaging is imperative for capturing the customer’s attention and encouraging them to choose you over other products on the shelf. Custom retail boxes or POP displays are the best solution for brick-and-mortar stores, especially those that have heavy rates of impulse buying. Creating a colorful and well-branded retail box that summarizes who you are and what your product is will go a long way toward securing sales and increasing brand awareness.
Electronics & Technology
Custom packaging boxes are a crucial investment for electronics and technology because the contents of each box are likely fragile and costly. Custom packaging will drastically reduce the risk of damage in transit, better secure your products, and increase customer satisfaction. In addition to customizing the box dimensions for better durability, you can also order custom inserts that perfectly fit each component of your package. Technology often comes packaged with small accessories that can easily be damaged if shaken around the box in transit, but custom inserts ensure that every aspect of your product is safe and secure. Your custom insert can also include color graphics just like your custom wholesale boxes, offering you more design space and room for creativity.
The holiday and gifting seasons are one of the most profitable times of year for e-commerce and brick-and-mortar businesses. With so many products available, the marketplace can easily become oversaturated and overwhelm the buyer. If you need the perfect way to stand out from the crowd, look no further than custom wholesale boxes from Build A Box. Custom packaging will set you one step above the competition, especially when it comes to online sales. In a sea of brown cardboard, your products can stand out from the moment they arrive on the customer’s doorstep — before they even open it. Investing in high-quality custom packaging can increase brand awareness and make your product seem higher in quality — two factors that are crucial for securing sales during the popular gifting seasons.
If you’re ready to invest in custom retail boxes for your Southern California business, Build A Box has everything you need to bring your vision to life. We offer a free and convenient online box design tool so you can get started designing right away, or you can speak to a member of our design team for assistance in creating the perfect custom packaging. To find out more about our custom wholesale boxes or to get started with a design, give Build A Box a call today at (888) 406-1610 or fill out our online contact form.