Build a Box - Custom Boxes | Why Are Custom Cardboard Boxes Best for Business?

Why Are Custom Cardboard Boxes Best for Business?

Shipper boxes and mailer boxes made of corrugated cardboard are the most popular packaging choice for small businesses since they’re durable while remaining cost-effective. However, most customers have a front porch littered with generic brown boxes, so companies need to go the extra mile to stand out from the crowd and impress customers.

That’s where custom cardboard boxes come in. A custom box design is the ideal solution for a small e-commerce business looking to impress new customers and earn repeat purchases. If you want to set your company up for success without blowing the budget, consider these four reasons why wholesale custom boxes are best for your business.

Effective Branding

Custom box design is a one-of-a-kind marketing opportunity that enables you to easily spread brand awareness while keeping your marketing budget low. By printing your logo, product info, and other information on the outside of your shipper box, you can help get your brand name out to dozens, if not hundreds, of new eyes.

Think about how many people see or handle a package as it makes its way from sender to recipient. Each one of those people will see your logo and become aware of your company, boosting brand awareness while you’re simply shipping products to customers. 

Custom packaging improves brand perception, causing both new and existing customers to think that your brand value is higher than it may actually be. This is an invaluable marketing tactic that can be achieved more affordably than nearly every other form of marketing, thanks to cost-effective custom cardboard boxes from Build A Box.


Many small companies believe that custom packaging is too expensive, opting for plain, stock cardboard boxes that they assume to be more affordable. However, this isn’t always true. 

Custom cardboard boxes can fit almost any budget since the amount of customization and the quantity ordered are entirely up to you. At Build A Box, you can even order as little as one single box — there’s no minimum order quantity required.

You can achieve the luxury look without the luxury price tag thanks to Build A Box’s do-it-yourself box design tool, endless customization options, and specialization in short runs. No matter how big or small your business is, you can find a budget-friendly custom box design.

Recyclable & Sustainable

Now more than ever, it’s essential for companies to implement sustainable business practices. This is not only beneficial for the environment, but it’s also beneficial for you as a company. A brand’s perceived sustainability can significantly impact its reputation, and brands that go the extra mile to make eco-friendly packaging choices often curry favor with their audience.

Custom cardboard boxes are completely recyclable and reusable, making them an eco-friendly packaging choice that customers will love. In addition, using custom shipper boxes with dimensions that are perfectly tailored to your product’s size and shape will help reduce void fill as well as the amount of space required for transit, lowering your company’s carbon footprint.

Endlessly Customizable

Custom cardboard boxes can be almost endlessly customized to give you complete control of your brand image and all associated materials. Whether you want a glossy or matte finish, thin or thick cardboard, custom inserts, full-color designs, double-sided designs, one-of-a-kind dimensions, or anything else, custom shipping boxes from Build A Box will bring your dream to life.

You can get started building your wholesale custom boxes using our online design tool, or give us a call at (888) 406-1610 to speak with one of our design experts and receive personalized assistance. You can also fill out our online contact form if you have any questions or would like to receive a free quote for a range of quantities. We look forward to hearing from you!