When it comes to creating a custom POS display, many companies think that bigger is always better. The more colorful, the more heavily branded, the more attention-getting, the better…right? However, bigger and showier doesn’t necessarily mean more effective. When creating a custom corrugated display, you’ll need to balance features with cost to secure a return […]
The right packaging is key to attracting and retaining customers. In addition to being a functional necessity for shipping products, packaging also serves as a marketing tool and should be optimized to reflect that. Custom boxes are becoming a necessity in the modern marketplace, especially as social media unboxings and word of mouth are becoming […]
Earning retail display space in a store is a valuable tool for standing out to customers and boosting sales. However, where that corrugated cardboard display is located within the store can play a significant role in its effectiveness. Having a custom POP display at the checkout counter or near the register alleyway is highly valuable […]
Investing in custom packaging is a cost-effective marketing tool for any small business. In addition to increasing customer satisfaction and brand value, it also spreads brand awareness and secures repeat sales, boosting revenue. If you’ve decided to design custom corrugated boxes for your business, you may be lost as to where to begin. Choosing a […]
Entering the retail market can be expensive, so you want to ensure that you’re earning the highest ROI possible and boosting sales in cost-effective ways. Custom product displays are one of the leading marketing tactics for retail products, allowing businesses to stand out to consumers in an incredibly effective yet simple way. We often hear […]
Every business knows that sustainability has become an important aspect of business operations and marketing in recent years. Nearly 70 percent of consumers say they would pay more for a product in sustainable packaging, and around 35 percent say they would buy more sustainably packaged products if they could find them. There’s an ever-increasing demand […]
If your products are sold in local convenience stores, then purchasing them should be convenient. Studies show that over 87 percent of U.S. consumers make impulse purchases, and impulse buys make up anywhere from 40 to 80 percent of all purchases. If you want to encourage greater sales of your product in convenience stores and […]
Custom packaging design has become a valuable tool not only for safely shipping products but also for marketing your small business. Custom boxes wholesale can be designed effectively to increase brand awareness and perceived brand value. One of the best box types for creating a luxury unboxing experience and increasing your brand value is mailer […]
You’ve decided that you want to invest in a custom cardboard display for your brick-and-mortar sales strategy. So, now what? It can be daunting to begin a custom design process, with virtually endless possibilities at your fingertips and no experience to help rein in your ideas. Luckily, thorough preparation before creating your display can help […]
Shipper boxes and mailer boxes made of corrugated cardboard are the most popular packaging choice for small businesses since they’re durable while remaining cost-effective. However, most customers have a front porch littered with generic brown boxes, so companies need to go the extra mile to stand out from the crowd and impress customers. That’s where […]
