The holidays are among us and ‘tis the season for boxes. Get your customers excited for your products by simply sending out customized shipper boxes to celebrate the season! Your customized boxes are more than just themed boxes for the holidays. They’re a way for your brand to show its personality while also showing your customers that you care about them.

Shipper boxes are the most common box type for shipping and storage because of its versatility. When it comes to shipping holiday gifts, it’s important to have a strong and sturdy box to hold the precious cargo! Customized shipper boxes are definitely the way to go. Here’s why it’s important to make your shipper box look perfect for the holidays!

Showcase Your Brand’s Personality

How does your business celebrate the holidays? There are a lot of ways you can tie in the holidays with your company’s personality. If your brand is fun and whimsical, you can try designs with elves, snowmen, or other fun characters. On the other hand, if your brand is more refined and elegant, try showcasing snowflakes, ornaments, or a wreath. The first thing your customers will notice about your product is the box that it arrives in. You want to make them feel like what’s inside their box is a gift from you to them.

Suppose your monthly subscription customers are accustomed to getting the same looking box for the first 11 months of the year. Why not surprise them with a subscription box that celebrates the holidays but still maintains your brand’s personality? The box is still relevant to what they are subscribed to while also being festive and personal.

Give the Sense of an Exclusive Limited Edition Item

In addition to showcasing your brand’s personality, the seasonal design of your box can make customers feel like it’s a limited edition or collector’s item, especially if your product is only released for a certain amount of time. The phrases “Holiday Collection,” “Limited Edition,” and “Collector’s Item” give the sense of exclusivity which draws customers in.

For example, a makeup company releases a “limited edition holiday set” featuring makeup colors that are holiday themed. Makeup lovers are going to be drawn to this set because it has the bold red, glittery gold, and frosty blue colors they needed for their upcoming parties! When they open the beautifully designed package labeled “Limited Edition,” they will feel that their purchase was justified and enjoy just that much more.   

Extra Shareable and Unboxing Worthy

When you have an impressive customized holiday shipper box, your customers are going to be excited about it and are more likely to share on social media. Every time a customer shares your product on social media or does an unboxing video on YouTube, you’re getting free publicity. Your customized holiday themed shipper boxes are bound to build enthusiasm because it’s more than just a boring brown box with tape. You put thought and intentionality into the custom shipper box design, and your clients will see that and likely repurchase later.

Have you designed your customized shipper boxes yet? Whether you want it for the holidays or the seasons after, we want to help! Start your custom box design with Build A Box by giving us a call at (888) 406-1610.

When it comes to shipping and packaging products, it’s really easy to just bulk order regular brown boxes to package your products. Many business owners think customers only care about what’s inside the box, and although this is partially true, a customer’s first impression starts with the box itself.

Customized boxes are ultimately about one thing: brand recognition. Customers are more likely to invest in products they recognize and trust. For example, when shopping for new tennis shoes, many people will immediately go toward boxes with a Nike swoosh on them or the Adidas stripes because these companies are reputable. Consumers are drawn to the branded boxes they recognize.

Many purchasing decisions are made subconsciously because people stick with what they know. People will continue using a brand until they have a reason not to. This is why brand recognition is vital for companies and why it starts with what people see first: the packaging. Some consumers might not even think twice before picking which product to buy because they will be loyal to the company they are familiar with.

Nike and Adidas are both reputable sports apparel companies that dominate the market. Both brands have loyal customers, and few of those customers probably overlap. The companies have strong branding strategies that allow them to be set apart from each other, and customers are easily able to differentiate between the two by their packaging alone.

So how can you get your customers to be drawn to your products? How practical is it to build brand recognition for your company? The answer is customizing branded boxes is easy with Build A Box, and you could even get started on it right now!

With our online design tool, you can build a custom box with your logo, color scheme, and the quality and strength you need. We also have a team of design experts to help create your perfect branded box if you need something more specialized. Setting yourself apart has never been easier! All of our custom boxes and products are 100% recyclable, making it both environmentally friendly and economical.

Are you ready to strengthen your company’s brand recognition? Get started on a customized box with our free design tool. Have questions? Give us a call at (888) 406-1610. We’d love to help you bring your vision to life.

When it comes to packaging in the retail and e-commerce space, many companies are wasting valuable dollars. Costs are allocated to package filler to keep the items safe during shipping and the price of dimensional weight. These companies are living in a world dictated by stuffing boxes with packing peanuts, and it’s not worth the time or money. If you want to save your company thousands of dollars each ear in shipping costs, you need to consider the benefits of customized boxes.

Customized boxes might seem purely cosmetic at first. It’s easy to think that your company might not need the extra flare. It’s the product that counts, right? Wrong! Custom boxes can offer much practicality! Beautiful packaging, even just the box, has a hugely positive impact on a customer’s experience with your brand and products. Customers feel excited when unboxing a beautifully packaged product, while you get to save vast amounts of money on the cost of shipping.

So how much money are you saving?

Many significant carriers calculate pricing based on dimensional weight or “dim” weight (also known as volumetric weight). Dimensional weight ensures that shipping and freight companies are fully compensated and avoid income losses on lightweight boxes that take up a lot of space. Originally only used for air shipments, “dim” weight has now crossed over into the ground carriers such as UPS to prevent trucks from filling up short of their capacity weight.  

What this means for your e-commerce shipping is that whenever you use a box bigger than your product, you’re paying a premium price for the unused space within the box. Fees for wasted space within packages can add up to an additional $8 per package. Customized boxes are the perfect way to eliminate that extra space while also improving customer experience. On average, a custom box for a small product can save you an average of $5 per delivery.

Are you only saving money on shipping costs?

Besides the dimensional weight causing additional costs, you also save money on unforeseen circumstances that might make an impact on your profits. For example, a custom box keeps items from shifting in transit and causing boxes to warp. Warped boxes create issues for delivery trucks and can incur extra fees on top of what you already paid!

You also risk damaging your goods which will cause a drop in profits. Whether your unhappy customer returns a damaged item or the item is destroyed on its way to a store, you’re going to be watching precious money disappear. When your boxes have been made specifically for your products, you ensure the customer gets their items safely and stays a customer long term.

If you’re paying additional shipping fees for your products, custom-made boxes should be a consideration for your business. You can cut costs on the empty box and packing supplies while putting a little personal touch on your delivery. Here at Build A Box, we can start you on the road to a unique and practical box for any product you might be shipping. Give us a call today at (888) 406-1610 to get started!

We have designed an easy-to-use solution to build or create any custom boxes to your specific specifications. Once you have customized the box you desire, request a free estimate and within 24-48 hours you can compare prices from up to 5 qualified packaging vendors in your area. What separates us from others is two key elements: we try to make your buying experience effortless, and our online box builder is easy to use to create a box from start to finish. If you’re not sure exactly what you need…Don’t worry.  We will have a professional contact you prior to any purchase to discuss the details.

In addition to building your custom corrugated boxes and having the ability to promote your business by adding a company logo and any additional information to add to your brand image.

Custom boxes are the economical and ecofriendly way to ship. It also furthers your business branding as it is a great way to promote your business by printing a company logo and information on the box. Essentially extending marketing reach. With all of this in mind it is time to, Build a Box. We are here to make your buying experience effortless.

Our website is designed to help you design a box online that is suitable to your specific needs. You then can request an estimate and get a competitive quote and professional advise for your project AT NO CHARGE.

When you are shopping for a new pair of running shoes and you see the shoebox with the “swoosh” symbol on it, you will probably recognize the brand as Nike. When you are shopping for a new mobile phone and on the box is a picture of an apple with a little bite taken out, you will more than likely know you are looking at an Apple product.

Brand recognition is a huge part of marketing and you can start with custom boxes. With Build a Box Online you can design custom boxes that promote your business. Having your company logo and information printed on one of the custom boxes extends your marketing reach. In addition to promoting your business, these boxes are economical and eco-friendly! The corrugated box is one of the most inexpensive ways to ship your products and they are 100% recyclable.

Building custom boxes online is very simple when you do it through Build a Box Online. Click the button below and get started now!